|

Our team has seen THOUSANDS of extremely talented
speakers and trainers, just like you, eager to give their gifts to the
world…
…only to fall flat on their face when
they try to make a go of it with their speaking and training business.
And we're not happy about it…
The problem is really quite simple. Despite many
years of relevant experience, thousands of dollars spent on
‘Train the Trainer’ programs, massive talent, and
deep desire and commitment to help others...most speakers and trainers
just can’t fill their event rooms.
That is, they can’t put the required
amount of people into the chairs of their workshops, seminars, retreats
and training programs.
That fact, on its own, is very upsetting for us.
But here what is even sadder. Even if these courageous speakers and
trainers do manage to get some folks to their events, they often get a
totally dismal response when they try to sell their products and
programs.
But here is our truth; IT DOESN’T HAVE
TO BE THAT WAY!
All you need to do is learn and implement the 3
SIMPLE KEYS and you will be well on your way to creating a very
successful, very lucrative speaking and training business.
These ‘3 Keys to Success’ can
be summed up by three very powerful words.
Learn them and prosper! Forget them and perish.
The three most powerful words to the prosperity of
your speaking and training business are Magnetize, Mesmerize and
Monetize.
Great. Now you know. Now you need to know what the
heck these words really mean and how they are going to help you help
LOADS of people while creating massive profits with your speaking and
training business.

All three keys are absolutely fundamental to your
success as a speaker or trainer – but if I had to pick the
most important key, this would be it.
Why? Because the other two don’t add up
to a fig if you don’t understand this one.
It goes back to what I mentioned above; despite
many years of relevant experience, thousands of dollars spent on
‘Train the Trainer’ type programs, massive talent,
and deep desire and commitment to help others...most speakers and
trainers just can’t fill their event rooms.
The chairs of their workshops are empty because
they don’t know how to magnetize qualified audiences to them.
In order to create massive success with your
speaking and training business – YOU MUST KNOW exactly how to
Magnetize Your Audience!
It doesn’t matter if you are trying to
fill a medium sized teleclass, a small workshop, or a very large
ballroom. If you don’t know how to MAGNETIZE - you are going
to be working your butt off to get a few people, or you are going to be
speaking to empty rooms. And that, my friend, is TRAGIC!
Why? Because the world is waiting for your gifts
– and you’ve been waiting your whole life to offer
them.
So let’s get you going on MAGNETIZING
YOUR AUDIENCE as fast as possible! You and I both know the time is now
so...


Once you know exactly how to effortlessly pack
your events with eager participants (or how to ‘Magnetize
Your Audience’) – you must then become a master of
what to do with those awesome people!
After all, they are going to be trusting you with
their precious time, limited energy and hard earned money…so
you better deliver lots of value, in a short amount of time, with
massive expertise!
In short, you must be able to Mesmerize Your
Audience!
You are probably pretty good at this skill already
– but being ‘really good’ can be the kiss
of death for speakers and trainers. Especially in today’s
market.
The training industry is growing in leaps and
bounds right now and you are competing with thousands of other
workshops, seminars, and training programs.
The bottom line? People have lots of choice
– so what is going to make you stand out from the crowd?
It is not good enough to be ‘pretty
good’ anymore. You’ve got to be top notch, best of
the best, head of the pack if you want to make a lot of money and help
a lot of people doing what you love.
That means, before you lead your next event,
before you take another step in building your company – you
must do something very critical.
RIGHT HERE and RIGHT NOW you’ve got to
make the single most important business decision you will ever make to
the STRUCTURE, SUCCESS and SUSTAINABILITY of your training business.


You’ve MAGNETIZED droves of people to
your events.
You’ve mastered keeping them MESMERIZED
the entire time they are with you.
Now it is time to turn it all into massive profit
by learning to Monetize Your Audience!
It is one thing to get qualified clients to your
events the first time, and it is quite another to take those first
time clients, and make them life time clients.
Lifetime clients are clients who not only attend
your
programs again and again (and pay you to do it) but also encourage all
their
family, friends and business associates to attend as well!
In our experience, it can be very tricky, but
Monetizing Your Audience is a learnable skill in the end.
How do we know? Because we’ve done it.
The numbers our trainers are producing are the best in the industry.
We recently worked with a sales trainer for a
billion dollar Investment Training Company. She was in serious trouble.
Her sales were so bad she was about to be fired. That’s when
we came to us. Our team worked with her for just one day, and we
are proud to share that she shot up from last place on the roster to
#1. You want numbers? Her
sales results went from 19% of the room purchasing, to 47% of the room
purchasing! After only one day with our team. She is but one of our
many successful students.
Here is the key. In order to create massive
profits with your training business, you need to OFFER your audiences a
way to continue their relationship with you! And you need to
do it in a clear, and compelling fashion. Even more accurately, you
have to MAKE them an OFFER
they can't refuse.
How do you do this? You become an expert at
‘selling from the stage.’ We prefer to refer to it
as learning the Art of Making Irresistible Offers.
Gone are the days of the templated “hard
sell”. Consumers are way to savvy for that, and if you are
who we think you are...the hard sell won’t feel good to you
anyway.
When you learn to offer your products and programs
in a way that is heart connected, authentic to you, and still gets your
audience members leaping out of their seats, running to the back of the
room, and climbing over one another to sign up for your programs
– you’ll finally have
the business you’ve always dreamed of.
All you have to do is structure and deliver
effective offers from the stage that effectively encourage and entice
your participants to purchase your highly valuable products and
services again and again.
After all, that is the only way for them to move
forward in their lives, and the only way for you to move forward living
your dream of building your training business.
Unfortunately, most speakers and trainers are
unconscious to the Top 3 Mistakes 99% of all trainers make that TOTALLY
SABATOGE THEIR OFFERS from the stage.
|